BlocksInform
Rosie Perper
Rosie Perper is the Deputy Managing Editor for the Web3 news section, focusing on the metaverse, NFTs, DAOs and emerging technology like VR/AR. Prior to that, she worked in media, global finance, technology, culture and business. It holds a few btc and eth and several nfts.
Music streaming Spotify is testing a new service called "token-enabled playlists," which allows holders of non-fungible tokens () to connect their wallets and listen to curated music.
Currently, the service is available to token holders within the MoonbirdsKingshipOverlord communities. The selected playlists will be actively updated during the three-month trial period and will only be available to community members through a single link.
Overlord x @Spotify
We’ve been selected as one of Spotify’s partners in a new pilot.
?? Exclusive pilot of their token-enabled playlists
?? Launching with a holder-curated playlist
Details below ?? pic.twitter.com/MDTjPRCXS5
— Overlord (@Overlord_xyz) February 22, 2023
Web3 gaming and media universe Overlord tweeted on Wednesday that holders of its lizard-themed Creepz NFT project can connect their Web3 wallet on Spotify to access the project's community-curated "Invasion" playlist.
Overlord tweeted that the driver is currently only available for Android users in the United States, the United Kingdom, Germany, Australia and New Zealand.
Spotify appeared to confirm the details in tweet reply.
?? Thrilled to “explore” with you!
— Spotify (@Spotify) February 22, 2023
Universal Music Group's NFT band KINGSHIP also shared that it had created a token-gated playlist for NFT holders featuring Queen, Missy Eliott, Snoop Dogg and Led Zeppelin.
Lead developer for NFT liquidity protocol NFTX Apoorv Lathey tweeted a screenshot from the pilot, showing step-by-step how to access KINGSHIP's curated playlist on Spotify.
We at KINGSHIP strive to ALWAYS be at the leading edge of technology and music.
Now, we're taking this commitment a step further by launching a brand new token-enabled playlist with @Spotify
It is a special playlist organized exclusively for KINGSHIP key card holders (NFT). ?? pic.twitter.com/5ftjk8OgC6
— KINGSHIP (@therealkingship) February 22, 2023
Lead developer for NFT liquidity protocol NFTX Apoorv Lathey tweeted a screenshot from the pilot, showing step-by-step how to access KINGSHIP's curated playlist on Spotify.
Launch of token synchronisation by Spotify? pic.twitter.com/AL8wmBCOr9
— Apoorv Lathey (@apoorvlathey) February 22, 2023
Depending on the screen capture, DTV holders can log into their Metamask, Trust Wallet, Rainbow, LEDGER Live or Zerion portfolios.
A Spotify spokesman told CoinDesk that he "regularly performs a number of tests with the aim of enhancing our user experience."
"Some end up paving the way for our broader user experience and others only serve as important learning opportunities," said the spokesperson.
Spotify did not provide additional details on plans for deployment of the function on a larger scale going forward.
The global streaming platform, which has over 489 million users, has previously experimented with integrating NFTs into its service. In May 2022, Spotify allowed a select group of artists, including Steve Aoki and The Wombats, to promote NFTs on their profiles.
Meanwhile, a number of Web3 music platforms have cropped up to decentralize the music listening experienceAudius, for example, is a crypto-linked streaming service that allows users to earn AUDIO token rewards for interacting with its app while anotherblock allow creators to sell music royalties as fractionalized NFTs.
