Samsung partners Ledger, Amazon for European NFT launch

Samsung partners Ledger, Amazon for European NFT launch
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Samsung Germany is deploying a free NFT drop as an incentive for its upcoming release of the Samsung Galaxy S23 phone later this month. The first Samsung NFT drop in Europe involves a three-way promotion with Amazon and hardware wallet company Ledger. 

In the first phase, customers would be able to pre-qualify for the Samsung NFT community, the Samsung MX1 Genesis Edition by February 1. One of the avenues was to buy a LEDGER Nano.

Later in February, the mx1 artcollection nfts will be launched, bringing together renowned artists. To be eligible for the free deposit, users must either purchase the "samsung x ledger web3 starter bundle" or the samsung galaxy s23 on amazon before February 16. The web3 startup package includes a Samsung phone, a Ledger Nano X hardware portfolio that supports TNT and a good Amazon of €100.

'The fascination with Web3 is incredible. Our starter bundle with ledger is for all those who are open-minded and curious to immerse themselves in the inspiring world of nfts and digital art, or just wants to exchange crypto-currencies,' declared Mario Winter, VP Marketing for samsung electronics gmbh.

The collaboration is not new, as Samsung invested in Ledger in 2019. This is under no circumstances its only web3 investment. It launched a blockchain-enabled KlaytnPhone  targeting the popular Korean blockchain Klaytn. And it was an early investor in Dapper Labs, the company known for popular NFT offerings such as CryptoKitties, NBA Top Shot and NFL All Day. More recently, it invested in The SandBox metaverse.

In its home country, Samsung NFTs can be used for offline shopping rewards and it launched its own NFT platform on its smart TVs.

The electronics firm is also no stranger to the metaverse, with a presence in web3’s Decentraland as well as Roblox.

Image Copyright: Samsung